The National Organization of Professional Athletes & Celebrities

OWINGS MILLS, Md., Aug. 4 /PRNewswire/ -- Level 2 Sports LLC, a premier sports marketing company, officially launches www.level2sports.com.
Level 2 Sports has created the single most comprehensive college sports recruiting solution by building a network of high school student-athletes and coaches, NCAA college coaches and recruiters, showcase recruiting events, and strategic partnerships that provide sport-specific performance fitness assessment and training.
The annual subscription-based membership program is affordably priced enabling student-athletes to create their online personal, academic and athletic profiles that include key metrics such as their grade point average, SAT and ACT test scores, primary and secondary contact information, honors, extra-curricular activities, speed, agility and power ratings. Athletic metrics are obtained by a certified performance fitness agency at scheduled lacrosse fitness testing events, assuring NCAA college lacrosse coaches of consistent and accurate information.
Student-Athletes can upload athletic video clips, photos, letters' of recommendations, transcripts and athletic playing schedules. An advanced online tool allows student-athletes to search the database of NCAA college lacrosse coaches. This database not only saves countless hours researching colleges and universities, but allows members to narrow their focus of schools quickly. This online tool can help members find the colleges and universities that match their academic and athletic ability, while allowing them to select a school size, cost and location. A timeline blueprint specifically geared to a member's current grade level helps guide the student-athlete through the college recruiting process keeping them on track for college admissions. NCAA college coaches can register for free to access a wealth of organized and up- to-date information in the student-athlete database in search of potential recruits for their athletic programs.
Level 2 Sports LLC, a premier sports marketing company was formed to develop an easy to follow blueprint for student-athletes in order to help them meet their aspirations and to play sports at the next level.
This press release was issued through 24-7PressRelease.com. For further information, visit http://www.24-7pressrelease.com/.
Contact Information: Joel Franklin, Managing Director Tel: + 1-410-340-9063 Email: jfranklin@level2sports.com
Source: Level 2 Sports LLC
CONTACT: Joel Franklin of Level 2 Sports LLC, +1-410-340-9063,
(fax) +1-410-581-4987, jfranklin@level2sports.com
Web site: http://www.level2sports.com/
September 2004 (Newstream) - He was the world's top-ranked player when he led America's tennis resurgence in the late 1980s and early 1990s, and now Jim Courier plans to help build a top-ranked sports and entertainment company. Courier and his partners, event management expert Tim Stallard and sports and entertainment business strategist and operations specialist Jon Venison, announced today the launch of InsideOut Sports and Entertainment (InsideOut). The New York City-based company will develop and produce proprietary events and promotions that provide advertisers unprecedented access to talent, unique opportunities to generate exposure for their brands, and the ability to connect in a meaningful way with their target customers.
InsideOut ( www.insideoutlive.com) also announced that it is actively marketing a number of international and regional events it will produce later this year and in 2005, some of which will be nationally televised. The events include the Legendary Nights series this fall, the Mercedes-Benz Classic II in Tampa/St. Petersburg scheduled for February 25th, and the 5th Annual Gibson Baldwin Grand Slam Jam, a tennis and music celebration held in Austin, Texas each spring. Several other events are under development and will be announced soon. [continue article]
September 2004
(Newstream) -- Callaway Golf Company (NYSE:ELY) on September 7
announced it has signed a long-term contract with reigning Masters
champion Phil Mickelson to play its golf clubs and golf ball and
endorse Callaway Golf on the PGA Tour. Mickelson, the No. 4-ranked
golfer in the world and one of the game's most popular and exciting
players, will wear the company's logo on his shirt sleeve, the
side of his visor and his golf bag and will wear Callaway Golf®
footwear and golf glove. 
Caption: Phil Mickelson (Photo: Business Wire)
Mickelson, 34, will start this week's Bell Canadian Open by playing a prototype version of Callaway Golf's popular HX® Tour Golf Ball. The prototype is similar to the original HX Tour in distance and aerodynamics, but has a softer cover for optimum control from 150 yards in - a part of the game Mickelson has worked to perfect this year. Also in his bag this week at Glen Abbey Golf Club, Oakville, Ontario: a prototype Fusion® Driver - a product Callaway Golf will introduce later this year or early next year - and the current Big Bertha® 3-wood and 4-wood. He will work with Callaway Golf club designer Roger Cleveland to develop the irons, wedges and putter that best suit his game.
"This has been a wonderful year for me," Mickelson said. "Starting with . . .[cont]
Caption: (Left to right): Sports and entertainment business strategist and operations specialist Jon Venison, 2005 International Tennis Hall of Fame nominee Jim Courier, and event management expert Tim Stallard announced today the launch of their company InsideOut Sports & Entertainment (InsideOut).
"Launching InsideOut is a natural evolution in my career, one that provides an opportunity to tap my entrepreneurial spirit, extensive event experience, and access to talent and advertisers with whom I've forged relationships over the past 16 years," said Courier, who this week was named to the 2005 International Tennis Hall of Fame Induction Ballot. "At the same time, I'm really looking forward to my partnership with Tim and Jon. Collectively, we bring to InsideOut a unique blend of expertise that will prove invaluable in developing world-class properties and a strong business model."
Courier said that in addition to its event and property management focus, InsideOut will manage his tennis and marketing opportunities moving forward.
He established himself as one of the all-time great tennis players during a 13-year career that saw him win four Grand Slam titles, 23 singles titles and two Davis Cup titles. Courier was the first American male since John McEnroe to be ranked #1. Since retiring, he has been a tennis broadcaster for NBC, CBS, TNT, USA Network and ESPN. Courier is broadcasting this year's US Open for USA Network and last month served as an analyst for Olympic tennis on Bravo and USA Network. In addition, he was the U.S. Davis Cup Team Coach from 2000 through 2002 and continues to participate in several charitable and exhibition tennis events throughout the year.
Tim Stallard brings an extensive event management background to InisdeOut. He was most recently president of ProLink Sports & Entertainment for eight years, during which he produced over 50 Association Tennis Professionals (ATP) and U.S. Tennis Association (USTA) events, as well as created proprietary events such as the Gibson-Baldwin Grand Slam Jam and the Mercedes-Benz Classic, which will continue to be produced under the InsideOut banner.
Jon Venison joins InsideOut after serving as a vice president at media and communications-focused investment firm LiveWire Capital. Prior, he was vice president/corporate development & strategic planning at Clear Channel Worldwide. That followed his role as vice president/business development at SFX Entertainment, the world's largest producer of live events, acquired by Clear Channel in 2000.
According to Courier, supporting the community, the under-privileged and the under-served are deep-seeded values of the three partners of InsideOut, and they are committed to incorporating a strong charity tie-in into every property the company develops.
InsideOut's commitment to charitable causes is also reflected in the recently established Raymond James Courier's Kids inner-city tennis program. The program enables hundreds of urban youth in the Tampa/St. Petersburg area to experience world-class tennis education and coaching as part of an innovative after-school program. Every day, more than 100 children learn tennis on courts that have been upgraded by Raymond James Courier's Kids at the St. Petersburg Tennis Center, followed by school tutoring provided by the program.
About InsideOut Sports and Entertainment InsideOut Sports and Entertainment (InsideOut) is a sports and entertainment company that develops and produces proprietary events and promotions that provide advertisers unprecedented access to talent, unique opportunities to generate exposure for their brands, and the ability to connect in a meaningful way with their target customers. Based in New York City, InsideOut was founded by tennis great Jim Courier, event management expert Tim Stallard, and sports and entertainment business strategist and operations executive Jon Venison. More information can be found at http://www.insideoutlive.com .
InsideOut Sports and Entertainment: Current Properties
InsideOut is actively marketing its initial properties, with a
wide range of available sponsorship opportunities. The events
include:
Legendary Nights
Jim Courier, Mats Wilander and numerous other former champions
are scheduled to participate in a series of creative exhibition
events held over consecutive nights this fall. The schedule includes
Austin (October 29) and San Antonio (October 30), with other dates
and locations to be announced.
Mercedes-Benz Classic II
This tennis/celebrity event, hosted by Jim Courier, to be held
February 25 in Tampa, Florida, will benefit the St. Petersburg
Tennis Center and the USTA's First Serve Program. Last year's
participants included James Blake, Jennifer Capriati, Monica Seles
and Andy Roddick.
Gibson-Baldwin Grand Slam Jam 5
This two-day extravaganza, which will mark its fifth year next
spring, mixes some of the greats from the worlds of tennis and
music, who all come together to benefit the Hope Foundation. Held
in an informal and intimate setting in Austin, Texas, the event
features a jam session showcasing the talents of world-renowned
performers, a thrills-and-drills clinic, a fan-friendly tennis
shootout and much more. Past participants have included Andre
Agassi, Lance Armstrong, John McEnroe, Mike Mills of REM, Pete
Sampras, Lars Ulrich of Metallica and Robin Williams. This year's
participants will include Chris Evert and Andy Roddick, among
many others.
my first major championship at Augusta, and then by continuing to play with more consistency than I have at any time in my career, I have been able to accomplish a lot. The two areas I have stressed this year have been driving the ball in play and having optimum distance control from 150 yards in. To further my progress in those areas, and to help me achieve my ultimate goal of becoming the No. 1 player in the world, I felt it was necessary to switch to the exciting new driver and golf ball technology from Callaway Golf."
Mickelson, who has 23 career wins, currently is No. 1 in four 2004 PGA Tour statistical categories, including stroke average at 69.33 and the All-Around category, which measures overall excellence. His 2004 season earnings of more than $6.5 million already are a career best for a single year. His performances in the four major championships have been the best of any player in the world this year - 1st in the Masters, 2nd in the United States Open, 3rd in the British Open and tied for 6th in the PGA Championship - coming within a total of five strokes of winning them all.
"Phil Mickelson is a world-class player in every respect," said Bill Baker, Chairman and Chief Executive Officer of Callaway Golf Company. "He has consummate skills as a professional golfer, a wonderful record as a champion and remarkable personal appeal that attracts a huge fan base to our sport. We think he is going to be a tremendous representative of the Callaway Golf family of brands and we could not be happier to have him."
Callaway Golf President and Chief Operating Officer Patrice Hutin added, "Phil is the most popular golfer on the planet today. His choice to represent Callaway Golf on the PGA Tour is very, very exciting for us because it validates our position as the golf club and golf ball technology leaders at the very highest level of the sport. At the same time, his passion for the game mirrors our approach to the business and really connects with the Callaway Golf customers and consumers. We look forward to a long and mutually rewarding relationship with Phil."
Callaway Golf Company makes and sells
Big Bertha® Metal Wood, Irons and Hybrids, including ERC®
Fusion® Drivers and Fairway Woods, Great Big Bertha® II
Titanium Drivers and Fairway Woods, Great Big Bertha II 415 Titanium
Drivers, Big Bertha Titanium Drivers and Big Bertha Stainless
Steel Fairway Woods, Big Bertha® Heavenwood® Hybrids,
Hawk Eye® VFT® Tungsten Injected Titanium Irons,
Big Bertha Stainless Steel Irons, Steelhead X-16® and Steelhead
X-16 Pro Series Stainless Steel Irons, Game Enjoyment System
(GES), Callaway Golf Forged+ Wedges and Callaway Golf Forged
Wedges, and Callaway Golf Tour Blue Putters. Callaway Golf
Company also makes and sells Odyssey® Putters, including White
Hot®, TriHot®, DFX® and Dual Force® Putters. Callaway
Golf Company makes and sells the Callaway Golf® HX® Tour
balls, HX Blue and HX Red balls, Big Bertha Blue and Big
Bertha Red balls, and the Warbird® balls. Callaway Golf also
owns and operates The Top-Flite Golf Company, a wholly owned subsidiary
that includes the Top-Flite® and Ben Hogan® brands. For
more information about Callaway Golf Company, please visit our
websites at www.callawaygolf.com,
www.topflite.com
and www.odysseygolf.com.
OTHER FEATURES:
Super Charged. Why do some baseball players have fat stats in the summer and go flat in October? And why do some have ice in their veins when the heat's on? The Magazine's Buster Olney has the answers to who will be supplying the buzz in October and who is primed for a power outage.
Loud and Clear. Two months after Buffalo Bills running back Travis Henry capped his season with a trip to the Pro Bowl, Buffalo drafted running back Willis McGahee in the first round. Henry is hearing footsteps, and he isn't happy about it. By The Magazine's Seth Wickersham.
Lighten Up. Two years away from the NBA pressure cooker, Houston Rockets head coach Jeff Van Gundy is ready to take it easy this time. The Magazine's Shaun Assael writes at least that's the plan.
Lead Dog. University of Washington wide receiver Reggie Williams has always been focused. The Magazine's Bruce Feldman reveals not even a summer filled with distractions will break Williams' stride.
Goals Gone Wild. Mia and the older ladies, backed by a group of MTV babies, shoot for another World Cup. David Hirshey believes it will be a tough challenge for the U.S. to repeat as champions.
Crossroads. The Magazine's Chris Palmer profiles Moto X rider Travis Pastrana. He always searched for Moto X perfection, never thinking about his own safety -- until a tragic accident forced him to do a 180.
The September 29 issue of ESPN The Magazine is on sale today.
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A rlington, Texas Tuesday, September 16, 2003 Wheaties is celebrating Hispanic Heritage Month with a new special-edition package honoring Texas Rangers slugger Rafael Palmeiro. The package was unveiled today at The Ballpark in Arlington, and will be available nationally this week. Palmeiro joined baseballs elite home run hitters earlier this season when he smacked No. 500 on May 11, becoming only the 19th player in history to achieve that mark. Hes the only player in major league history to hit at least 38 homers in eight consecutive seasons (1995-2002). A three-time All-American at Mississippi State, Palmeiro began his career with the Chicago Cubs before being traded to Texas. Following a stint with the Baltimore Orioles, he returned to the Rangers in 1999. A four-time All-Star known primarily for his hitting, Palmeiro also earned three consecutive Gold Gloves at first base from 1997-99. Its a great privilege for me to appear on the Wheaties box, especially as we celebrate Hispanic Heritage Month, Palmeiro said. To join the remarkable list of great baseball players who have been on the Wheaties box through the years is a big thrill. Raffy represents the best ideals that Wheaties stands for, Wheaties Marketing Manager Brian Kittelson said. He continues to quietly put up incredible numbers that will one day distinguish him as one of the best players of our time. We are very happy to welcome Rafael Palmeiro into the Wheaties family. The images of many of the greatest players of all time ¾ from Ruth and Gehrig to Aaron and McGwire ¾ have been featured on the fabled orange Wheaties box. Palmeiros Rangers teammates Juan Gonzalez and Alex Rodriguez previously have appeared on the box. Wheaties began its association with sports in the mid-1930s with a sign on the left field wall at Nicollet Park near downtown Minneapolis. General Mills broadcast deal with the minor league Minneapolis Millers on WCCO Radio included the large signboard that Wheaties would use to introduce its new ad slogan: WheatiesThe Breakfast of Champions. From that rather humble beginning, Wheaties has built a heritage that includes many of the greatest sports figures of all time. The Breakfast of Champions® and Wheaties® are registered trademarks of General Mills.
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5-8-03. Abe Pollin and Ted Leonsis, owners of the Washington Wizards basketball team, fired Michael Jordan from his position as manager/personnel man, briefly in a meeting at MCI Center. What a way to say thank you to a man that brought millions of dollars to a franchise that no one wanted to see before His Airness dominated their basketball arena. Pollin is majority owner, while Leonsis is Washington Capitals owner and head of the investment group through which Jordan joined in 2000. Reportedly, Pollin, the longest-tenured owner in the NBA, got rid of Jordan because he did not like the often public infighting that the team endured under Jordans guidance. Jordan, a perfectionist and sorry loser, was often sarcastic, overly critical, and demanding. Jordan also was criticized for trying to run the team from his Chicago home. As an executive, he overhauled the roster. Jahidi White is the only player left before Jordans reign.
Jordan was the Wizards president until he decided to come out of retirement and play for the team. After retiring again last month, supposedly for good, Jordan expected to return to the teams front office. He stated, I came to Washington 3 ½ years ago excited about the challenge of turning around this franchise. During my tenure, I dedicated myself to bringing excitement, credibility and my love of the game of basketball to Washington. It was well understood that when I finished playing, I would return as president of basketball operations and this was definitely my desire and intention. However, today, without any prior discussion with me, ownership informed me that it had unilaterally decided to change our mutual long-term understanding. I am shocked by this decision, and by the callous refusal to offer me any justification for it. I want to thank the fans for the support I received during my 3/12 years here. I have never backed down from a challenge, and Im disappointed that I wasnt given the opportunity to make this franchise one of proud tradition. I will never forget the outpouring of affection I received from the fans.
According to Dallas Mavericks owner, Mark Cuban, you hate to say it, but I think MJ got used. Now, where are the Wizards? Both parties lose in all of this. Michael gets tainted, and the Wizards lose their No. 1 draw.
During his time at the Wizards, they became the most popular road draw and made $30 million, selling out every game. Michael Jordan, while playing for the Chicago Bulls in the 90s, led them to six NBA championship titles.
6-24-03. On a bid for a second consecutive Wimbledon title, defending champion Serena Williams is off to a good start by beating Jill Craybas.
Andre Agassi beat Jamie Delgado in his thirteenth Wimbledon tennis competion. Agassi says "for me at this stage of my career, it's quite a feeling to be out there. You never really know how many chances you're going to get again. I feel like as I get older, I have more capacity to embrace those moments."
Venus won Wimbledon titles in 2000 and 2001. She says "at times I have to slow myself down and say, 'Venus, every shot doesn't have to be the greatest and the best. Sometimes it's OK to hit a shot that's regular.'"
The 66th Masters opened Thursday, April 11 with an honorary tee shot by 89-year-old Sam Snead, who is recovering from stroke-like symptoms. Snead, a three-time Masters winner, struck a fan in the face. They had to receive medical treatment. Charles Coody and Tommy Aaron, two former champions, followed Snead to the first tee.
Jayson Williams, former NBA All-Star, has been indicted on several charges related to the shooting death of Costas Christofi, a limousine driver. The charges include aggravated manslaughter, reckless manslaughter, aggravated assault, and witness and evidence tampering. Williams faces more than 20 years in prison if he is convicted of all charges. According to prosecutors, Williams was recklessly handling a 12-gauge shotgun when he killed Christofi then made it look like suicide. Acting Hunterdon County Prosecutor, Steven Lember, says alcohol may have played a part in the fatal incident.
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