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NEW YORK, April 10 /PRNewswire/ -- mark., the boutique beauty and fashion brand from Avon, announced today that it has partnered with 19 Recordings/Jive Recording Artist Jordin Sparks. In this newly established role, Jordin will be mark.'s first-ever spokesperson for its sales Representatives.
Jordin was mark.'s first sales Representative when the brand launched in 2003, and in her new role she will share inspirational messages and advice with the brand's Representatives. Jordin will appear in a nationwide Representative advertising campaign targeting college campuses and will be seen in the brand's magalog. In addition, she will be featured on mark. websites (meetmark.com and markgirl.com) as well the brand's social networking pages on facebook and myspace. Jordin's partnership initiatives are slated to begin in summer 2008.
"We're so proud of Jordan's success and all that she has achieved -- from the moment she signed on as our very first mark. Sales Representative and later when she became the youngest winner of American Idol," states Claudia Poccia, Global President, mark. and Strategic Alliances. "With her incredible accomplishments and her fearless drive, Jordin is truly the perfect spokesperson to inspire and motivate young women who are looking to make their mark in the world."
"Being a part of mark. has been so impactful on my life's journey. My experience as a Representative was the first opportunity that I had as a young woman to learn valuable business skills and earn money to pursue my dreams," says Jordin. "I am so excited to have the opportunity to partner with mark. now at this incredible stage in my life and be the voice that inspires other young women to realize their potential and shoot for the stars."
Jordin Sparks at 17 graced the stage as the youngest American Idol winner in 2007. Her eponymous Jive Records debut received critical praise, generated platinum digital-sales of the hit single "Tattoo" and was recently certified gold. Her current single, "No Air," with label-mate Chris Brown is rapidly approaching platinum status and holds the #5 spot on the Hot 100 singles chart. She will embark on her first nationwide tour in Spring 2008 with Alicia Keys.
Launched in 2003, mark. is the beauty and fashion boutique brand of Avon Products, Inc., that provides young women with a unique opportunity to create their own entrepreneurial platform for business. mark.'s innovative and unexpected beauty and fashion finds are sold through its own dedicated magalog, through mark. Representatives and online at meetmark.com. Learn more about mark. and its products are www.meetmark.com.
Source: mark.
Web site: http://meetmark.com/
http://markgirl.com/
LOS ANGELES, MAY 25 /PRNewswire/ -- Poppie Harris, LA based fashion designer and celebrity stylist, announced today that Jordin Sparks sang her way through the American Idol Finals decked out in three custom Poppie Couture designs.
With only a week's time to create the custom pieces that Jordin would wear in the Finale, Poppie worked closely with the young artist to achieve just the right look for America's newest Idol. "It was important to get to know Jordin, to make sure that we created designs that didn't just look good on her, but that Jordin felt good wearing -- because that confidence would come through in her performances," stated Harris.
In Part 1 of the American Idol Season Finale, Sparks performed Christina Aguilera's "Fighter" in a stunning black-and-green Poppie Couture minidress/top which featured vintage Venetian lace, silk ombre, and intricate hand-beaded details. Harris then paired the top with black denim jeans to complete the feisty yet feminine look Jordin wanted for the song.
Jordin wore two Poppie Couture creations in Part 2 of the Season Finale:
In the opening duet with runner-up Blake Lewis, She sang the Beatles' classic "I Saw Her Standing There." Poppie designed an eye-catching empire waist dress with a metallic charcoal silk satin bust and a flowing, sequined lace skirt.
For her second duet of the night (Marvin Gaye's "You're All I Need to Get By" with Ruben Studdard), Poppie dazzled Jordin with a fresh, flirty halter- top dress in bright pink silk chiffon with a sparkling, bejeweled waistband.
American Idol stylist Art Conn said, "Poppie's designs for Jordin were perfect! They looked amazing on-screen, and she felt so comfortable in all of them."
In fact, after being named this year's American Idol winner, Jordin couldn't wait to change back into the gunmetal minidress for the press interviews which followed the performance, saying the shimmering, hand-beaded dress made her feel "like a princess."
Designing for American Idol's newest star has been an amazing experience for Harris: "It was wonderful working with Jordin -- she's such an amazing talent and a genuine, kind person. Jordin and I aimed for high-fashion, exquisite pieces that would reflect her great taste, style and personality -- and I think we hit the right note."
Poppie Couture is the brand name for designs by Poppie Harris, a Los Angeles based fashion designer and celebrity stylist. Poppie's designs can be seen adorning many of Hollywood's top celebrities. Poppie Couture's lines include handbags, clothing, and Poppiebaby, a line for infants and toddlers. Her designs have been featured in the New York Times, People Magazine, and USA Today, as well on E! and Access Hollywood, among others.
Source: Poppie Couture
Web site: http://www.poppiecouture.com/
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