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December 2006 Vol. 8 No. 12 | Join E-Mail List | Submission | Reviews | Advertising |

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e-Books

How To Make Your Ebook an Amazon #1 Bestseller

by Aaron Krall

"Can an E-book become a #1 Amazon bestseller?" If you have, or are interested in making your ebook a bestseller, you must learn from someone that has done it. The following is a 7 step formula that is proven to work if you want your ebook to show up on the bestseller list Here's the secret: You have to create what I fondly call an "ethical bribe." In other words, say you have an e-book on child rearing. What? Does that sound too easy to sell? Okay, let's pretend the e-book is a work of fiction. Better yet, let's make it an e-book with nothing but poetry in it. Now THAT would be tough to sell, let alone drive up the Amazon ladder to best-seller status, right? Wrong. Again, the key to making this proven formula work for any e-book you may write is to offer enough incentive for people to go buy it *when* you want them to buy it. In short, you have to give people added value. You offer them freebies---usually other ebooks--- which they can have if they buy your main e-book at Amazon on a certain day. Are you with me here? Oh. Well, okay. Let me explain this formula in more detail. Step One: You need an e-book. If you haven't written one yet, go to www.7dayebook.com right now. Get that book and you'll write your own book in less than a week. Guaranteed. Step Two: Get your e-book listed at Amazon. That's easy. Amazon prides itself on listing everything. They'll list your e-book, too. Just ask by clicking on their Help button and sending them e-mail. Step Three: Now create a series of bonuses that you can give to people who buy your ebook. Don't throw up your hands and say you don't have anything. Just as you wrote an e-book, you can write smaller Special Reports. Just think of what your key audience might want to read about. If you truly are selling a book of poems, maybe you can write something on how to write poetry. Ask yourself this question, “If they are interested in or going to buy ______, what else would they be intersted in/ buy? Get the idea? Step Four: Here's a tip: You can also find public domain e-books which you can offer to people who buy your e-book. Search online for them. There are thousands of e-books available, for free. You can find something relevant to your own e-book, and add it as part of the package of freebies that you'll give people who buy your e-book at Amazon. Step Five: Now find people who have email lists. This is a step where less imaginative people give up, saying, "I don't know anyone with any lists!" Wake up, people! There are nearly a million email lists online. Search for them. Again, if you're selling poetry, look for the email lists that cater to poets or maybe to writers. There are a staggering amount of those. Step Six: After you find the email lists, write the list owners and ask for their help in promoting your event. Believe me, all you have to do is ask. They are usually glad to help because you are making a great offer to the people on their list and they will look like a hero when they help you sell your e-book. Again, just write and say something like, "I plan to make my e-book a #1 best-seller at Amazon. Will you help? Just tell your email list that if they buy one copy of my book at Amazon on (pick the day), I'll give them all of the following for free." Step Seven: Finally, set up all your freebies so they are downloadable e-products. In other words, when someone buys your e-book, you want them to send their Amazon ereceipt to you by e-mail. When you receive it, you want to send them the download page for your bonuses. You could also just send the bonuses by email to each person who writes to you, but that would be time-consuming. Still, it's an option if, say, you don't have a website. That's right. You really don't even need a website to make this process work for you. There you have it. Write your e-book in seven days and then drive it to best- seller status at Amazon using the above 7-step formula. What are you waiting for?

Aaron Krall is an information marketer based out of Provo, Utah. He is currently working on numerous information products that he plans will be very profitable. To find out more, go to www.truforyou.com Aaron Krall may be contacted at http://newbiesguide.truforyou.com or evenforever@gmail.com


Leadership Books

A Must Have Leadership Book - The Facilitative Leader

by Bonnie Davis

Author: Glenn Brome Publisher: Outskirts Press, 10940 S. Parker Rd. – 515, Parker, Colorado 80134, (888) OP-BOOKS ISBN: 1-59800-414-X, $17.95, 2006, 176 pages

The author of “The Facilitative Leader”, Glenn Brome, is a professional speaker, coach, trainer and consultant. He has worked with groups, both big and small, imparting knowledge gained from his ‘real world’ experience in senior leadership roles in both retail and human resources. His most notable employer was the Walt Disney World Company where he also coached top executives to realize a vision of change and high performance. He has worked with a notable list of clients that includes American Express, Campbell Soup Company, IBM, the United States Postal Service, Verizon and Walt Disney World Co. Now Glenn has put pen to paper and written the definitive book on leadership.

The book is broken down into the following major chapters:

* Overview of Facilitative Leadership * Why We Behave The Way We Do? * Inclusive Environment * Service Urgency! * Holding Everyone Accountable Including Yourself

Illustrations created by Chip Beck include tongue-in-cheek cartoons, graphics, models and process maps. These fun and enlightening illustrations add an air of informality to the book while punctuating certain points and illustrating others.

The book opens by asking if leaders are born or leaders are educated or leaders are created – by some extraordinary circumstance, usually under extreme pressure. Glenn believes that all three are true and in this book he focuses on leader creation via education. He introduces the meaning of a “Facilitative Leader” as an enlightened style of leadership where the leader guides the development of a group or team. He promises to provide a holistic approach for leaders to help them be more productive through understanding.

A model for Facilitative Leadership shows us the pieces of the leadership puzzle and the book goes into great detail to illustrate each of these points. It provides examples, illustrations and step-by-step instructions for integrating this knowledge into your role as a leader. At its conclusion, the reader is encouraged to integrate what they have learned into their professional roles.

This book is suitable for both the experienced leader and for those of us who dream of someday taking a leadership role in our work. You can purchase the book on-line in paperback and hardcover from the publisher, Barnes & Noble.com or Amazon.com. It is not available in brick and mortar stores.

(c) 2006, Davis Virtual Assistance. All rights reserved. Reprint rights granted so long as byline and article are reprinted intact and all links made live.

Bonnie Jo Davis is a Virtual Assistant and voracious reader who enjoys sharing her favorite books with others. To purchase your copy of The Facilitative Leader visit http://www.outskirtspress.com/cgi/webpage.cgi?ISBN=159800414X To hire Glenn Brome to speak to your group visit http://www.GlennBrome.com Bonnie Davis may be contacted at http://www.writeyourwaytopublicity.com or Bonnie@ArticlesThatSell.com


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